#BurlesqueAPeel was a fundraiser to raising money for Sane and Butterfly Conservation from 2017 to 2018. In 2019 is shifting to raise money for a new cause, Help Musicians UK. This is to support their 24/7 hotline specific to the music industry. #BurlesqueAPeel began as a campaign called My Heart Belongs To Branson to reach Sir Richard Branson was supported by Virgin Atlantic, Benefit Cosmetics and many others.